Free Checklist: How to Plan Your Laidback Launch
for sensitive, introverted & soulful business owners who don't want to "hustle"

Free Checklist: How to Plan Your Laidback Launch

A checklist with every step to plan your laidback launch — including the key steps that let you almost forget you're even launching.

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With this free checklist you will…

Follow every step to plan a laidback launch — from the pre-work through to "doors open" — without the usual launch chaos.
Include the key steps that let you forget you're even launching — so the process itself feels calm, not frantic.
Launch in a way that honours your capacity (and still makes sales) — even on a low-energy week.

Usually reserved for paying customers — yours for free, because every soulful launch deserves this kind of start. 🎉

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Pop your name and email in below and I'll send the free checklist straight over. You'll also start getting my emails on selling in a way that isn't tied to your energy — including weekly soulful sales strategies.

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    Meet the creator, Ruth Poundwhite

    If you desire to be well paid to do work you love, in a way that totally honours who you are as a person (thoughtful, complex, brave, scared, overwhelmed, ambitious, awkward, & everything in between), then you are in the right place.

    I'm Ruth — massive introvert, feminist, and 90s-music fan. I currently live in the South East of England, with my husband Chris and my son Rowan.

    I started my first business in 2008 and, as a "sensitive" human, never quite felt like the traditional marketing tactics worked for me. Over time, I learned how to do it my way, and it worked. I can also now happily say that selling doesn't scare me, and I make good money thanks to everything I share with you.

    I promise you it IS possible to build an impactful business that's true to who you are and makes good money, too. It's exactly what I've done, and it's what I want for you, too.

    You are so, so capable. And trusting in the way you want to run and grow your business is where the magic happens.

    Ruth Poundwhite

    For the kind of launch you can almost forget you're doing.

    Get the Free Checklist