I’m going behind the scenes on my first group programme launch. I cover how I developed the programme structure, how I felt about it, how I showed up and sold it in a very different way, and why it all felt easy (even though it’s one of the most expensive things I’ve ever sold).
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Show Notes
I’m going behind the scenes on my first group programme launch. I cover how I developed the programme structure, how I felt about it, how I showed up and sold it in a very different way, and why it all felt easy (even though it’s one of the most expensive things I’ve ever sold).
“Be a person talking to another person – [selling] is as simple as that” – Ruth Poundwhite
Some of the things I talked about:
- How and why I developed the programme structure
- How I felt stretching my comfort zone in this new way
- Sitting with the idea and feeling ready
- Things that made this one of the easiest things to launch (even though it’s one of the most expensive)
- Why I sold this without a sales page
- How I feel I really showed up for this even though I didn’t do “all the things” that typically happen in a launch
- Launching around Christmas & a general election
Links from this episode:
- Ray Dodd’s website
- Elizabeth Goddard’s website
- Suzy Ashworth’s website
- Canva
- Creative Market
Other episodes you might like:
Episode #30: On Being An Introvert in Online Business (And This Applies to the Extroverts Too)
Episode #26: Huma Qureshi on Selling in a Quiet Way, Writing Creatively and Finding Your Still
“When we’re launching something, it’s really easy to give up just when it’s about to get good“ – Ruth Poundwhite
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When you subscribe to updates you get access to 3 bonus episodes of the podcast – exclusively for email subscribers – that dive behind the scenes of my business (I talk about failures, money, community & more!)
